Within the bustling world of Chinese toy enterprises, Pop Mart experienced a notable surge in its share price, climbing by a striking 11%. This financial leap was prompted by the announcement from the company's CEO, Wang Ning, regarding the impending launch of the much-anticipated Mini Labubu dolls, a move that heralds promising future growth for the brand.

As reported by Bloomberg on the 20th of the month, Wang Ning, during the company's earnings report, expressed optimism that Pop Mart is poised to surpass its yearly revenue predictions. The declaration included the strategic introduction of the Mini Labubu doll series, which is anticipated to capture the imaginations of collectors and enthusiasts alike.

Photo: Reuters

In the wake of this announcement, Pop Mart's stock soared on the Hong Kong Stock Exchange, reaching HK$310.60, or approximately ₩55,706. This surge marks the most significant single-day increase in four months and sets a new high watermark for the company since its initial public offering in December 2020.

Wang Ning remarked on the global fascination with Labubu collectibles, admitting that even his forecasts for revenue growth were surpassed. He shared that initially, the company set out to achieve an annual revenue of CNY 20 billion, roughly ₩3.89 trillion. However, current trends suggest that reaching CNY 30 billion, approximately ₩5.84 trillion, is within reach. He further disclosed that the Mini Labubu dolls might hit the market as soon as this week.

The enthusiastic response from investors underscores a burgeoning interest in Pop Mart’s collectible offerings and points to the vibrant potential for the company’s expansion on an international stage.